Google Hummingbird Content Marketing Tips

google hummingbird content marketing

The Google humming bird algorithm rebuild has been a hot topic of late. There are literally hundreds of  blog  posts  and  articles analyzing exactly what Hummingbird is, why it was engineered in the first place, and how to adjust reporting and client expectations when keywords hold far less weight than they once did.

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Small Business Marketing on a Budget 2014

Small Business Marketing on a BudgetSometimes I wonder when I read all these savvy marketing tips online, if these writers actually take into consideration the current state of affairs of small business in this economy. Continue reading

Dealing with Negative Reviews, Critiques and Comments from Competitors

Dealing with Negative ReviewsThe 21st Century has brought us into cyberspace with many small businesses fighting for market share in the midst of a failing economy. Continue reading

Social Media Marketing For Small Businesses: How To Keep Fans And Followers

How to Keep Fans Followers

Successful social media marketing isn’t just measured by the size of a company’s fan base. Even more important than how many fans and followers your company can gain, is how many it can actually keep. Continue reading

Does Small Business Understand Social Media?

small business social media

We Need More Social Media!  

Said every small business owner ever.

And no, this is not a “Meme,” this is truly what I think small business owners everywhere are saying.

Considering not a television commercial, billboard, radio spot or magazine advertisement goes without a “Find us on Facebook” or Follow us on Twitter,” it is safe to say that the influence is there.

The popularity has created a coinciding illusion that Social Media is the end all be all and it is going to be the way that a small business will more quickly win its customers. Continue reading

Is Your Website Lost in Cyberspace?

website Lost in cyberspace

Every time Google sneezes, the Internet comes down with a cold. Many websites fall off page one every time Google updates their search algorithms.  Because Google controls 82% of search, it is vital that you understand its likes and dislikes. Continue reading

Did you Know these Social Media Facts??

Social Media Facts

Did you know…

Social Media Facts

85% of consumers are searching for local businesses online.
63% of small businesses don’t have a website.
25% of small businesses don’t show up in the search results

89% of consumers use search engines for purchase decisions and 71% of business purchase decisions begin with a search engine. How often do you search online before buying?

Half of all companies struggling with SEO aren’t including social media in their internet marketing plan. Many recent studies are showing an increased importance on social signals (likes, tweets, +1′s, etc).

The average person is exposed to 3000 advertising messages PER DAY. Instead of adding to that number, make sure that your business is the answer to their question rather than an interruption.

Social Media Facts provided by Mike Evans, Principal Boost Rank SEO

Best Social Media Audit Tool

Best Social Media Tool Editors Note; This is the Best Social Media Audit Tool I have found. Originally titled “How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself”

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